OpenCart e-commerce Website for an Acclaimed Boat Manufacturer

Case Study on e-commerce Website Development

Read this case study to find out how O2I developed a bilingual, user-friendly e-commerce website for a boat manufacturer based out of Canada, and helped them achieve rapid increase in sales.

The Customer's Business Requirements

Our client owns an established boat manufacturing company based in Canada. The client is involved in the manufacturing of resilient, cost-effective and light-weight boats by utilizing a combination of both traditional and advanced materials. The completed boats are then marketed to customers located in the United States and Canada.

The customer approached us at Outsource2india with immediate requirement for an e-commerce website which would enable him to sell his boats easily as well as showcase the varied types of boats that his company manufactures.

The website had to be completely secure, and also feature an integrated shipment gateway with a third-party payment option. At the same time, the website also had to be bilingual (English and French), as a large portion of the customer's business came from the Francophone regions of Canada.

Project Related Challenges

During the development of the e-commerce website, our team had to overcome the following challenges:

The e-commerce website had to allow payment options that accepted US as well as Canadian dollars. To make this function available, relevant provincial and state taxes had to be integrated, depending on the location and currency of the customer
The e-commerce website had to function well in multiple domains
A detailed boat customization option had to be developed for the website. This would help customers visiting the website to customize a boat based on their own preferences, including selecting specific colors, accessories etc.

O2I's Novel Approach

To complete this project within the stipulated deadline while ensuring that all the customer requirements were met was a herculean task. However, our team overcame the challenges and came up with the following winning solution:

We choose OpenCart as the best solution for the e-commerce website and made customizations as per the client's request
A geolocation based taxation and payment solution was set up to make sure that visitors to the website coming from Canada and USA could enjoy hassle-free purchases
HostGator, a leading web hosting service, was successfully used to host different domains in French and English for the e-commerce website
A detailed, feature-rich, yet user-friendly customization option called Pimp My Boat was developed for the e-commerce website

Our Project Achievements

At the end of the project, our customer was completely satisfied with the OpenCart e-commerce solution that we created, and was able to leverage the following benefits:

After the launch of the e-commerce website, the customer saw a huge spike in his online sales
The customer was happy with our ongoing support, even after the project was completed. This prompted him to outsource many of his other project to Outsource2india
By providing the customer with an SEO friendly e-commerce website, we ensured that the website always ranks in the first page of popular search engines
The multi-domain option that we developed for the website, ensured that customer's from both US or Canada could enjoy a user-friendly and enjoyable shopping experience

Contact us for OpenCart e-commerce Website Development Services, Today!

If your business is looking for an exceptional OpenCart e-commerce solution, or other open source e-commerce solutions, we at Outsource2india can help. Over the last 19 years, the team of expert programmers and developers at Outsource2india have gained extensive experience in designing e-commerce websites for several global customers. As our valuable customer, we will handle everything, be it the initial analysis, the actual deployment and even the ongoing maintenance.

At the close of the project, you will be left with an e-commerce website that is seamless and user-friendly. The best part of working with us is our low cost services and strict adherence to deadlines.