Case Study on Logo Vectorization for an Australian Company

Outsource2india exceeds client's expectations by providing 100% accurate logo vectorization services in just 24 hours

A startup in Australia that specializes in marketing and web development approached Outsource2india to help with logo design and vectorization in a timely and cost-efficient manner.

The Client

The client is a startup located in Australia that specializes in branding, marketing, web-development and other services for local clients. They needed a partner who could help them with -

• Logo design (vectorization), letterhead development and banner creation.
• Completion of the entire project in just 24 hours.
• Someone with specific experience working on similar projects.
• Removing this concern from their plate so they could focus on core activities and grow their business.

Project Challenges

The project turnaround time needed to be less than 24 hours, but to effectively design a logo and the corresponding banner and letterhead for the project, Outsource2india's team needed to fully understand the company's goals and values. This proved to be a challenge because of the short time frame and the resources required to complete the job efficiently.

The Solution

To ensure the project was completed by the deadline provided and to the quality level expected, the Outsource2india team did the following -

• Performed a trial and provided 5 sample logos for the client to start.
• During the trial, the team was able to fully understand the nature of the business and complete all aspects of it in a timely manner, getting to know the services and products in detail.
• The team accurately visualized a logo that represented these products and services effectively.
• The client quickly approved the trial and the O2I team assigned a single resource to work exclusively on the project through completion.
• The designer worked in Adobe Illustrator and Photoshop to vectorize the client's logo, design letterheads, and design banners for the client.
• The quality assurance team performed a full check of the project to make sure it met the guidelines laid out by the client.
• Final files were provided to the client in both JPEG and PDF format via email for review.

The Results

The Outsource2india team was able to accurately and quickly complete the project to the client's specifications. This included completion of the project with an accuracy level of 100% within the 24 hour timeframe provided.

As a result of this project, the client was highly satisfied and subsequently assigned another project to O2I. A new long term relationship was established with a large billing client because of the results of this project.

To learn more about Outsource2india's logo design and branding services, amongst other creative design, contact us today!