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Case Study on Design Support Helped a Big-ticket Event Company Reduce Overheads

Outsource2india Provided Consistent Design Support to A Dallas-based Client With 48-hour TAT

The Client

We were approached by a big-ticket event and trade show company based in Dallas, Texas. They were founded in 1927. What started as a humble decorating endeavor has grown into a full-fledged global phenomenon. Their first Canadian division opened in 1988; they became a market share leader in 1997. As of 2020, the client has offices in the US, UK, China, and Singapore.

The Requirement

The client was looking for an established outsourcing partner who can provide -

  • Full-time designers to work round-the-clock from Mon to Friday
  • Availability on Saturdays during peak season
  • Robust infrastructure
  • Skilled resources
  • Consistent quality
  • 48-hour turnaround

The Challenges

The client's in-house designers were not able to meet the demands of their sales team or the end client. They had engaged with freelancers, an endeavor that came with its challenges concerning quality, deadlines, and coordination. When the client approached us, they had a backlog of more than three months.

Our Solution

We hired and trained 16 FTEs with prior experience in Adobe Illustrator, InDesign, and Photoshop. The client actively enrolled in the training process; they visited our facilities for two weeks to introduce the designers to print materials that would help them understand the guidelines better. We divided the team into two shifts with eight resources each, thereby providing 16 hours of coverage to the client. It helped the client to clear their backlogs within the first month of partnering with us.

The Business Impact We Delivered

 99% accuracy
 99% adherence to deadlines
 100% data security
 48-hour TAT
 60% reduction in overhead

Qualifications & Skillsets We Leveraged

  • Each designer came from a design and print background
  • They had a minimum of 2+ years of experience
  • They were well-versed in the latest design software
  • We optimally leveraged the required infrastructure
  • We ensure absolute confidentiality and data security
  • We extended the ability to scale up within 90-days of signing the contract
  • We ensured proven business continuity to negate any impact on production

Tools & Software Used for This Project

Adobe InDesign / InCopy / Illustrator & Photoshop

The Final Outcome

We ensured that the client was happy with our services. We took proactive measures to help the business reduce and eliminate client escalations, resolve conflicts, and recover loss of revenue. In the process, we provided the client with exactly what they were looking for -

  • A single service provider for graphic layout
  • An extended team who can work during holidays
  • Strategic ways to reduce backlogs
  • Streamlined processes to manage delivery schedules effectively

Outsource Creative Services to Outsource2india

We are an ISO-certified creative design company with a sterling global presence. Having catered to top Fortune 1000 companies, we have the expertise in handling diverse creative design needs. Our B2B design services help accelerate your brand equity, revenue, and conversion rate. Our impactful and compelling design services enable you to stay ahead of competitors. Partner with us to leverage the following benefits -

  • Find the right mix of top-notch tools and resources
  • Relish the time-zone advantage of outsourcing to us
  • We can provide 500+ videos in a day
  • Avail customized turnarounds and pricing options
  • Expect instant responses from our customer service teams
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