The client is a leading sofa manufacturer based in Australia since 1996. The client has 78 stores across the country including Melbourne, Brisbane, Perth, and Adelaide. Employing 1000+ Australians, they manufacture 140,000+ sofas (each year) at a lounge factory in Sydney, and deliver it to Australian homes across the continent.
The client founded the first ever fully personalized Aussie-made sofas, ottomans, and bedheads with a choice of over 100+ fabrics. They also sell dining room furniture, bedroom furniture, kids & nursery furniture, office furniture, lamps, and rugs.
The client needed an outsourcing partner to crop images of each of their products and replace the products' colors in several variants according to its availability.
The purpose was to depict the various color options available for each product to potential online customers who accessed their online sales catalogues. They also required the images for their printed sales catalogues and print advertisements.
The primary challenges faced during the project were -
O2I offered the client a free quality test (trial) after assessing the clients need. At the trial, the client provided O2I with ten images via Dropbox.
O2I successfully cropped the images and colored each product in its available color variants according to the clients' specifications. A full-time resource completed the trial in one day.
Based on the success of the trial, the client signed a contract with O2I to outsource 600 - 1000 images a day. We assigned three resources to complete the project. The project was successfully completed in no time.
The client was satisfied with our precision cropping and the high cost savings (60 percent). As a result they referred O2I to another company who required cropping services. They emailed us appreciating the color consistency across all the images.
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