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Australia's #1 Sofa Manufacturer Gets Image Cropping and Color Grading Services from O2I

Case Study on Image Cropping and Color Grading Services

The Client

The client is a leading sofa manufacturer based in Australia since 1996. The client has 78 stores across the country including Melbourne, Brisbane, Perth, and Adelaide. Employing 1000+ Australians, they manufacture 140,000+ sofas (each year) at a lounge factory in Sydney, and deliver it to Australian homes across the continent.

The client founded the first ever fully personalized Aussie-made sofas, ottomans, and bedheads with a choice of over 100+ fabrics. They also sell dining room furniture, bedroom furniture, kids & nursery furniture, office furniture, lamps, and rugs.

The Requirement

The client needed an outsourcing partner to crop images of each of their products and replace the products' colors in several variants according to its availability.

The purpose was to depict the various color options available for each product to potential online customers who accessed their online sales catalogues. They also required the images for their printed sales catalogues and print advertisements.

Challenges Faced by O2I

The primary challenges faced during the project were -

  • The client needed a fast turnaround (600-1000 images to be cropped and color graded in 24 - 48 hours)
  • Consistent colors had to be adopted across all images
  • Each image required four color variants

O2I's Solution

O2I offered the client a free quality test (trial) after assessing the clients need. At the trial, the client provided O2I with ten images via Dropbox.

O2I successfully cropped the images and colored each product in its available color variants according to the clients' specifications. A full-time resource completed the trial in one day.

Based on the success of the trial, the client signed a contract with O2I to outsource 600 - 1000 images a day. We assigned three resources to complete the project. The project was successfully completed in no time.

The Result

The client was satisfied with our precision cropping and the high cost savings (60 percent). As a result they referred O2I to another company who required cropping services. They emailed us appreciating the color consistency across all the images.

Outsource Cropping and Color Grading Services to Outsource2india

Outsource2india has numerous outsourcing services including Creative Services, Finance and Accounting, Engineering services, and more. When you outsource to us, you gain access to a seamless outsourcing workflow process, skilled resources, and ISO quality services.

If you have a similar project requirement, the feel free to get in touch with us and tell us your requirement and receive a FREE quote within one business day.

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