PhD in the area of marketing titled "Brand Personality as a Competitive Advantage"
Over 15 years of teaching experience in various B-Schools like IIM Lucknow, IIM Kozikohde and IIM Indore amongst others
Served as a consultant for JSI Inc, USA, USAID, World Bank, LG Electronics, Marico, Industries, Reliance Infocom, Siemens Engineering, National Diary Development Board and Bharat Sanchar Nigam Limited
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