Media exposure is not the end of your marketing and corporate communications endeavors. In fact, media exposure is just the beginning of a corporate identity building process through positive publicity. The next logical step in this process is media monitoring. It is an important process in itself, because it helps you track your media exposure money and efforts, and provide scope for an in-depth analysis of the quality of your media exposure.
At Outsource2india, we offer affordable media monitoring services in streams like TV news channels, print publications, websites/portals and blogs. With our media experts constantly monitoring and analyzing how media is portraying your business, you get the latest media updates related to your company, so that you can take swift action.
Some of the popular components of media market research are -
To keep a track of all the above diverse set of channels, your media research team needs to possess excellent analytical and tracking skills, not to mention advanced media monitoring tools and contacts with media professionals, to do justice to the entire process.
This is where Outsource2india comes into picture. We have a team of expert Indian media research and monitoring professionals who can help you achieve better results for your global and Indian media research activities by keeping a track of how the media is reporting your story.
Our media research experts are skilled at offering media research services in the following streams:
The team at Outsource2india has the capability to monitor media publications across the globe. Our team is experienced in tracking mainline, financial, and vernacular newspapers and magazines to report how the media is portraying your company. We can also monitor press releases, editorials, tenders, advertisements, and articles.
Our media monitoring team can help you keep a track of your company's representation in the world's leading television news channels. Our advanced infrastructure and tools enable us to track mainline and regional news channels for the latest interviews, business news, reports, tickers, and stock analysis pertaining to your company.
With the internet making its way into traditional marketing as a strong contender, Outsource2india has extended its media monitoring services to add more value to your media tracking mix by including news section in numerous news sites, opinion based websites, and financial portals.
The latest entrant into brand building and marketing mix are Blogs. As setting up and maintaining blogs is cost-effective, numerous blogs have propped up in the past few years, and lots of them have become influential in their own right.
Blog monitoring is one of the toughest, yet the most rewarding of all the media monitoring tasks. Outsource2india has the team and infrastructure to provide comprehensive blog monitoring coverage for your company across the millions of blogs available online. Our team has hands-on experience in handling automated blog monitoring that ensures almost no missed blog postings. At Outsource2india, we also offer a digital clip book to store all your blog clips. This enables you to access your market intelligence from blog clips on an anywhere, anytime basis.
At Outsource2india, we feel proud to provide tailor-made solutions for each customer. When you outsource media research services to us, our media research team will devise a relevant method that suits your needs precisely. We extract any available information about your company from radio programs, newly printed magazines and television programs amongst others. Just get in touch with us and we will contact you immediately with a solution that meets your business needs. Needless to say, we have a host of extremely satisfied customers who can vouch for our media research services.
If you are looking for a professional Indian media research company which can provide high-quality research services at cost-effective rates and faster turnaround time, you are at the right place! Contact us to outsource business media research services today, and leave a favorable impression on your clients.
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