To innovate and grab the attention of the customers while cutting through the noise, advertisers and marketers are increasingly experimenting with new visual technologies, such as cinemagraphs. While not exactly new, cinemagraphs form a perfect bridge between videos and photographs, and are now powering mesmerizing video/GIF hybrids to generate engagement on social media channels such as Facebook and Instagram. Cinemagraphs help businesses create highly impactful digital marketing campaigns.
At Outsource2india, we believe that cinemagraph creation and its incorporation in your companies’ digital marketing strategy will not only help you distinguish yourself, but will also impress your customers and clients. Although cinemagraphs are simple looping videos made to look like still photographs, they load much faster and play quicker than their counterparts, and at O2I, we ensure that all your cinemagraph creation requirements are met on time and with extreme precision.
At O2I, we provide extremely creative cinemagraphs by appropriately looping the videos, which distinguishes your visual content portfolio from the rest. The cinemagraph creation process requires extensive detailing and an expert knowledge of Adobe Photoshop and other related tools, something which all our team members are proficient in. Our services include -
Our expert imaging professionals work on your files as per your requirement, while adding unique visual flairs to animate particular elements within the picture. These elements could be as small as a tiny object in the background such as flying birds, or comprise the entire background, such as a day-to-night sky timelapse. Throughout the entire process, we ensure that the masking, cutting, and editing process leaves no detectable marks in the image, thereby giving an air of authenticity to it. Our custom-designed cinemagraphs precisely cater to your digital campaigning requirements.
Our professional cinemagraph creators do not just animate your photos, but they make sure that the entire image is edited to perfection. A typical editing process usually contains masking, exposure correction, and blemish removal to create a high-quality end product. We also check all the frames within the image and make sure just the right numbers of frames are used to make the images load faster on any type of network connectivity.
A rule of thumb we follow at O2I is to check the overall load times of your images once the entire editing process is complete. We understand that most people have short attention spans, and if a cinemagraph is too long, it could often fail to load quickly and you could lose potential views. Trimming a cinemagraph is also helpful in removing repetitive scenes, which do not add value to the file except making it larger.
Arguably the most important step in our cinemagraph creation services is proper looping of the video make it look magical when compared to static images. There are usually two different ways we decide to loop a video - "Bounce" and "Repeat". Although most looping cinemagraphs are the repeat types, bounce animations are perfect for images with non-directional movement or where the direction of movement is not important to the overall presentation.
Many businesses confuse cinemagraphs for GIFs, and while the latter is quite effective nowadays, the innate ability of cinemagraphs to capture viewer attention remains unmatched. This is because a cinemagraph isolates movement only within a particular section of the image, while the rest of the image remains stationary, as compared to a GIF, which is made up of multiple image frames set in motion. That is why we, at O2I, always recommend using cinemagraphs for your social media campaigns. By outsourcing cinemagraph creation services to us, you stand to gain from the following -
At Outsource2india, we make use of latest and advanced software and other tools to create world-class cinemagraphs. Some of the cinemagraph software we leverage includes -
Having worked numerous global clients, we can have the required expertise to make your digital marketing campaign stand apart from the rest. Some of the many ways in which we are able to differentiate ourselves from other competitors include -
At O2I, we have over 20 years of experience in providing exceptional photo editing services to clients across the globe. This rich experience equips us to cater to any kind of cinemagraph creation needs. Having multiple delivery centers spread across the globe, we ensure that all the projects we undertake get completed on time every time. Our project transparency enables our clients to stay updated with the changes made at every stage of the project. We have skilled photo editors who ensure that you achieve tangible results in your marketing and advertising efforts.
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