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Entertainment and Multimedia Applications for Mobile Phones

Want to watch TV? Hear the latest scores? Or peruse the headlines? Or do you want to search for a recipe? Pick up your mobile phone, and just click on the app!

Mobile phones are no longer just communication devices, but offer a whole host of multimedia and entertainment options. The phone is no longer used for talking, and most phones right from basic models, to smart phones and now tablets, offer a gamut of multimedia features.

Entertainment and Multimedia on phones has spawned a whole new business for companies who were traditionally offering these products and services on other media such as CDs, gaming devices and so on. A product or a service may now be made available through many channels. For example, where music was once traditionally available only on CDs a few years ago, it’s now quite common for a mobile user to download music directly using to the phone via a web site or a service provider’s portal. Often an application is available both on your computer and phone, and you can sync the data between the two applications.

Mobile phones, and especially smart phones, let you offer rich and interactive applications. Multimedia on phones is a rapidly growing segment, and almost every mobile user would have a perceived need for a multimedia-based entertainment application. Most mobile phone manufacturers have special models which are positioned as multimedia phones, such as music phones or gaming phones which offer multimedia-rich features. Such devices have pre-loaded applications for these features, and are also designed with buttons and controls for ease-of-use.

As with all mobile phone apps, designing and deploying media-rich applications involves skilled application developers, phone manufacturers, content providers and/or service providers to interact and come up with solutions which offer distinct value-add in a crowded space.

Entertainment and multimedia apps have many uses across industries. For example, one could use the mobile phone as a learning device, for online collaboration, as a personal music/video player, for video-on-demand, digital TV, or as an e-book reader. The possibilities are endless and with the available technology, limited only by the wish list!

While this is true, Entertainment and Mobile apps on phones do require certain enabling technologies such as standard formats and compression (for optimum usage of bandwidth), network infrastructure and distribution models (P2P or online file streaming). Mobile Application developers need to take these into account while designing and deploying applications.

Some common Entertainment and Multimedia applications are:

• Music and Video Apps: These include video and audio players which play a variety of formats; remote control applications which play music tracks on your computer, apps that let you buy and sync music from online stores and other devices, compose and record songs, personalized radio, digital TV, streaming of live scores and so on. Music and video are probably the most popular entertainment and multimedia apps, and a variety of apps can be designed based on need.
• GPS and Navigation Apps: These include maps and provide location-based services such as for example, search for beaches or restaurant, marine navigation and so on.
• Social Networking Apps: These apps let the user connect and sign-in directly to their favourite social networking site and share photos/videos and updates.
• News and Weather Apps: Read the newspaper on the phone or check the weather forecast. Many top news networks and papers give access to latest news on-the-go, including live streaming access.
• Audio books and e-Book Readers: It’s the dream of every avid reader to be able to carry a book without the excess load. Audio book apps and e-book reader apps on the mobile phone let the user do just that.
• M-learning Apps: Mobile learning or M-learning applications are similar to e-learning applications, and let the learner have access to learning-on-the-go, while using the benefits of mobile technology. Popular mobile learning apps include Tutorials, Atlases, Student Organizers (letting you plan and schedule classes and assignments), Mini-Encyclopaedias, Quiz-based applications, Converters and Calculators and Dictionaries to name a few.
• Gaming Apps: Gaming applications are amongst the most popular entertainment apps. Read more about gaming applications.

Apart from these, there are a number of entertaining mobile applications, such as recipe books, bird watching guides, photo editors, workout assistants and just about anything that spells entertainment delivered in a rich, interactive medium.

O2I understands the Entertainment and Multimedia space for mobile applications, and can design and deploy applications on multiple platforms. If you would like to outsource mobile application development services to O2I, please fill our inquiry form and our Customer Engagement Team will contact you within 24 hours.

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