Web Analytics is the study of visitor behaviour on a website, the pages visited, path followed, time spent on different page etc. Reports are generated on visitor behaviour, analyzed and the insights from this analysis is used to optimize the website for better results.
At Outsource2india, we have a step-by-step Web Analytics process to make your site effective. Starting with Business Analysis to identify the things to be measured, Configuring web analytics software to measure these KPIs, Generating reports, Analyzing reports and finally giving inputs to optimize you site, Outsource2india empowers you all the way. We also develop proprietary software to generate the data you need, if the existing Web Analytics software fails to give the required data.
Contact Outsource2india to know how Web Analytics can do wonders to your web traffic.
Our Web Analytics team could help you to choose the right software in case you do not have one already. And if you have an existing software, we could configure it to give you accurate and timely reports.
Analytical data that is not correct is not of any use. With this in mind, we audit the data collected using the Web Analytics software so that there are not unwanted visits or hits, like bot visits, duplicate visits etc.
Dashboards are simple, easy-to-read reports that summarize all the relevant statistics from your website. O2I specializes in good-looking and comprehensive dashboards, be it downloaded from the Web Analytics software or custom-made for you.
Reporting is what Web Analytics is all about. Outsource2india can give you regular and ad hoc reports with all the relevant information. They can also be mailed to the stakeholders depending on your requirements.
Optimization involves implementation of the changes mentioned in the reports. These changes should then be measured to see if they are effective. We also do A/B Testing and Multivariate Testing to test different content/images or variables on your website.
Contact Outsource2india for technology-driven and process oriented web analytics services.
Software Configuration – Outsource your Software Configuration Services to O2I and benefit from our expertise and knowledge on using different Web Analytics Tools.
Data Auditing – Outsource your Data Auditing Services to O2I and take informed decisions from accurate and error-free data.
Dashboard Creation – Outsource your Dashboard Creation Services to O2I for customized dashboards, which are well-designed, relevant and easy-to-read.
Website Optimization – Outsource your Website Optimization Services to O2I and benefit from our keen analysis and recommendations which can help you make effective decisions.